basic aesthetic principles

=aesthetics =art =architecture

 

 

There are 2 basic components of aesthetics: representation and intentionality.

 

 

Representation can be divided into universal and particular representation.

A statue of a human or a dog will generally be more attractive than a statue of a centipede or a housefly. These are "universal" instances of representation.

If you make a painting of Mao Zedong, there's a high chance that some people will like it and others will dislike it based on what kind of political statement it seems to be making. This sentiment is based on the impression of having an ally or enemy in a conflict which is generally zero-sum. Also, such meaning is situational: if you use an ancient flag in a painting, it will mean nothing to most people except a vague impression of unfamiliarity and distance. These are "particular" representational aesthetics. If making something such as architecture which will be used by many people for a long time, it's risky to use them.

 

 

To add intentionality, simply choose some legible rules, and apply them repeatedly and consistently. In the case of abstract rules, this can said more precisely as: choose some invariants, and apply them in a way that maximizes the effective entropy reduction from invariants relative to a baseline entropy determined by perceived complexity.

A solid color follows a rule, but it only follows one rule one time. That's enough for it to not be ugly, but not enough for it to be attractive or interesting. If the rule is mostly followed but then broken by stains or chipped paint, then the result is ugly. There's also some representation present in how the original design has been perturbed: a wall with bullet holes is less attractive than cracked paint on an old shrine in Japan, because of the message implied. If you break the pattern of a wall with something that looks like mold, the aesthetic result is worse than random changes, because mold is unappealing.

A circle is rotationally symmetric. A circle centered in a square is more aesthetic than just a square, because it has more kinds of symmetry. Lots of circles in a solid color has many instances of symmetry, as well as repetition, and "polka dot" patterns are sometimes used for clothing. Other shapes with rotational symmetry (such as stars) also work.

Humans and mammals have bilateral symmetry, so there's a particular appeal to bilataral symmetry, but other kinds of symmetry are also aesthetic. Spirals are also appealing, as long as they follow a consistent rule for their pattern.

A straight line shows some intentionality in its straightness. Multiple parallel lines are better, because straightness is repeated, there's repetition, and they're parallel. Multiple sine waves also work. If you try to maximize the patterns present in repeated straight lines, one result is a plaid pattern, which is sometimes used for clothing.

A brick wall is more aesthetic than a pile of bricks, because it has a consistent pattern and a flat surface. A wall made of stones with various shapes is more aesthetic when gaps between the stones are small, because the rule of having small gaps between stones is being followed even in a poorly-made wall, and following that rule better is more aesthetic. A lattice brick wall is aesthetic, so the problem is not the presence of holes per se, but the failure to follow a pattern being established.

A skyscraper with a hierarchical pattern of square windows in squares is more aesthetic than a skyscraper where the entire exterior is large sheets of glass, because more rules are being applied more times, so more intentionality is visible. That uniform exterior style is sometimes thought to be chosen for practicality, but that's incorrect: large sheets of glass are more expensive and worse at insulation than many smaller sheets of glass in a wall, and balconies are desirable. Some architects adopted the elimination of visible exterior patterns as countersignalling and novelty, and some companies want to mimic the companies whose architects adopted that style. When buildings are designed for profitability without regard to exterior aesthetics, they look more like Hong Kong apartments. When exterior aesthetics are designed to give an acceptable impression to typical home buyers at low cost, the result is something like a Texas donut, or a japanese マンション with maximum balcony.

When people are dancing, having multiple people doing the same movements together (or mirrored versions of the same movements) has more intentionality than a single person doing the same movements, which makes that more aesthetic. It's also possible to have more complex patterns where the movements are partly matched and the mismatches follow a pattern. By the same principle, a pair of matching skyscrapers on opposite sides of a road is more aesthetic than a single one, but that's uncommon, because a single skyscraper is already a big project, coordination between different developers is difficult, architects typically want to make unique buildings, and exterior aesthetic benefits are mostly externalities.

 

 

It's obviously possible to combine both elements.

Humans have bilateral symmetry. Flowers have rotational symmetry. Patterns with many abstract flowers on them are sometimes used for clothing and wallpaper. (These are simple examples; art is often much more complex.) High-accuracy representation is also a kind of intentionality, so realistic charcoal portraits are often considered aesthetic.

 

 

Humans are good at pattern recognition, and can recognize the intentionality of complex rules. Complex fractals such as the Mandelbrot set and Buddhabrot are generally considered aesthetic. When randomness isn't overused, generating patterns with code is often aesthetic, because the rules written into code are being followed many times, consistently.

It's also possible to represent things by the choice of rules. For example, when a tree branches, the total cross-section stays the same. So, any 2d figure where a line branches and sum(width^2) is constant alludes to a tree. Humans generally like trees, so the result of that allusion is generally appealing.

 

 



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